Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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Many climate-smart technologies exist in Pakistan to help farmers adapt to climate change. These include commercially available technologies and those developed locally. Various factors hinder their uptake, limiting climate resilience.

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International business investors can embed sustainability in each step of their operations. This guide describes the social, environmental and economic practices that international firms must understand when entering a new market.

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The rhinoceros faces the risk of extinction in the wild if current poaching rates continue. Viet Nam, a main market, uses horn as an ingredient in Traditional Asian Medicine (TAM). An ITC survey of 1000 consumers of TAM, including 239 rhino horn users, found they preferred rhino horn that is...

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This paper describes in detail the types of claim statements permissible for dietary supplements and health food products, non-food cosmetic products, and over-the-counter drug products marketed in the United States. In the United States, regulations determine the statements that a company can...

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This paper provides key information about the North American natural products market with a special focus on selected South American and African products. Natural products in the North American market have experienced strong market growth in the last decade as consumers increasingly demand...

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This paper aims to guide exporters of agricultural products through the process of product carbon footprinting so as to make it easier for them to understand the processes involved, improve their environmental performance and ultimately to reduce the costs for their business. This paper presents a...

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This paper provides easy-to-follow guidance on the basic labelling requirements for finished natural product and sustainability certification. Labelling products correctly is an essential requirement to sell natural products in the United States consumer market and exporters from developing...

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