Trade support function strategies

    Overview

    Vibrant exports depend on specialized services, from branding to logistics and finance.

    Designing a strategy for these trade support functions benefits the entire country.

    By analysing the services already on offer, the strategy reduces duplication and identifies gaps. That makes trade more efficient.

    Using ITC's signature approach, these strategies are designed in six to eight months.

    Design process

    A national level assessment conducts a service map analysis and identifies constraints.

    The national level assessment looks at economic performance, trade policy, and institutional support network. It also reviews existing plans and strategies.

    service map analysis reveals exporters’ requirements, gaps, duplications and inconsistencies in key trade support services. It also looks for potential linkages between national and regional value chains.

    Competitiveness constraints identify the main issues hindering exports -- issues that the strategy can tackle.

    Next, a strategic framework sets out a vision and objectives so that stakeholders can chart an overall direction.

    plan of action allocates responsibilities, specifies targets, and assigns resources.

    And finally, an implementation framework ensures that the strategy accomplishes its goals by allocating resources and assigning responsibilities.

    Experience

    Quality trade-support services such as trade facilitation, quality management, and technical training are vital for competitive businesses and for national trade development.

    Functional strategies have included areas such as:

    Access to finance

    Branding

    E-commerce

    Institutional alignment

    Logistics

    Skills development

    SME development

    Trade facilitation

    Trade finance

    Trade information

    Trade promotion

    Quality management

    Featured work

    Tools

    ITC contact

    Anton
    Said
    Email
    said [at] intracen.org