Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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Government procurement offers a unique route to empower women and combat poverty, as this new ITC guide explains. Public procurement accounts for over 30% of GDP in developing countries and some 10-15% of GDP in developed countries. Women-owned businesses have been largely excluded from this...

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This ITC 50th anniversary publication explores new opportunities to connect small and medium-sized enterprises (SMEs) in developing countries to global markets, provides recommendations for trade assistance and presents a road map for ITC’s future work.

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Small firms in developing countries are using social media to find new clients and generate trade. This guide advises on how to develop a successful social media strategy with a tight budget. Using real business cases and the latest ways to measure the real-time impact of social media campaigns,...

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With health tourism on the rise, this study draws upon four Asian countries - India, Malaysia, Thailand and the Philippines – to offer insight into how developing countries can attract a greater share in this industry. The study is relevant for all countries exploring market opportunities in...

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Streamlining government procedures, improving transport maintenance and IT infrastructure, and better dissemination of trade-related information are cited as keys to improving Kenya’s export performance, in a new ITC country study on non-tariff measures. Two-thirds of companies surveyed in...

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This is the first training guide that helps tea farmers and factories lower their emissions and reduce energy costs. It was created with the Ethical Tea Partnership, the Rainforest Alliance and FLOCERT using a Kenya Tea Development Agency factory as a pilot case. Climate change is already having an...

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Rwandan exporters face onerous standards imposed by private clients in addition to government requirements, an ITC survey reveals. Fair Trade certificates demanded by clients in the European Union, especially for coffee and tea, are bringing costs and delays that seriously hinder Rwandan exporters,...

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Mauritian exporters claim to be less affected by trade barriers than many other countries that have participated in the ITC business surveys on non-tariff measures. Among the 400 Mauritian firms surveyed, 27% of exporters were adversely affected by non-tariff measures; 36% of importing firms...

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This guide helps businesses take advantage of the WTO Trade Facilitation Agreement. The agreement simplifies customs procedures, allowing businesses to become more competitive. This jargon-free guide explains the provisions with a focus on what businesses need to know to take advantage of the...

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Global value chains are key for LDCs to increase their share in global trade. Investment in Aid for Trade delivers significant returns, according to new evidence in this report. Now is the time for governments to accelerate Aid for Trade, to help LDCs tap into global value chains. The world’s...

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The world’s only training guide for foreign trade representatives, this unique, hands-on book explains how to promote trade abroad within the context of national trade policy and export strategies. Foreign-based trade representatives balance competing demands and multiple reporting lines. This...

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New, small and medium-sized enterprises in Jamaica are more affected by non-tariff measures (NTMs) than larger firms, according to a study conducted by the International Trade Centre (ITC). The study also suggests that a lack of information and adequate resources makes it harder for SMEs to overcome...

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