Publications

This joint ITC-Alibaba publication reviews the context of e-commerce development in China and identifies what is needed for foreign firms to enter the market.China's cross-border e-commerce has been growing rapidly in recent years. This development has brought new and innovative ways to access...

Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market...

Cette première enquête de l'ITC sur le commerce électronique livre de précieux renseignements grâce auxquels les pays vont pouvoir concevoir des politiques et des pratiques qui répondent aux véritables besoins du secteur privé sur le terrain. Pour que les micros, petites et moyennes...

Micro, small and medium-sized enterprises in Africa can tackle e-commerce barriers such as formalization, e-payments and delivery by joining forces through collaborative business models. This paper examines the pros and cons of three models – associations, consortiums and cooperatives – and...

Advanced economies have developed highly competitive and innovative e-commerce services, making it simple for small enterprises to set up online stores, transport their goods and receive payments. Although entrepreneurs in developing countries can sell online by accessing these services, most are...

Online marketplaces are the dominant form of e-commerce for consumer goods in developed countries. They are also prominent across Africa, offering great potential to serve a new generation of consumers and open opportunities for small entrepreneurs. But little is known about these marketplaces in...

Promouvoir la transformation numérique

E-commerce is a vital part of commercial activity, yet few provisions on digital trade reference gender equality. This report explores policy reforms needed to bridge the gender divide on digital access, adoption and usage. The report recommends building e-commerce capacity focused on gender...

This report helps small businesses comply with trade rules when selling goods through e-commerce to the European Union and the United States.

This report supports the World Trade Organization (WTO) Informal Working Group on Trade and Gender by offering an analytical framework outlining trade and trade-related impacts on women (and men) through the employment, consumption and public provision channels. It presents a step-by-step approach...

African tech hubs play an important role in building fledgling entrepreneurial ecosystems and helping start-ups, but they struggle to earn revenue and become financially sustainable.This second edition has expanded its coverage, adding insights from East African hubs. The report, based on interviews...

This report applies a gender lens framework to government procurement through the public provision, consumption and employment channels. It identifies opportunities to develop a gender lens for government procurement in the World Trade Organization to inform and advance the debate among negotiators,...