Publicaciones

Las publicaciones del ITC acercan la voz del mundo empresarial al comercio sostenible y se centran en los países en desarrollo. Ofrecemos asesoramiento a los encargados de formular políticas, las organizaciones de apoyo empresarial y las pequeñas empresas. Nuestros informes ofrecen información para facilitar que el comercio sea más inclusivo, ecológico, digital y competitivo.

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El presente informe ayuda a las pequeñas empresas a cumplir las normas comerciales cuando venden productos a la Unión Europea y los Estados Unidos de América.

Online marketplaces are the dominant form of e-commerce for consumer goods in developed countries. They are also prominent across Africa, offering great potential to serve a new generation of consumers and open opportunities for small entrepreneurs. But little is known about these marketplaces in...

African tech hubs play an important role in building fledgling entrepreneurial ecosystems and helping start-ups, but they struggle to earn revenue and become financially sustainable.This second edition has expanded its coverage, adding insights from East African hubs. The report, based on interviews...

Advanced economies have developed highly competitive and innovative e-commerce services, making it simple for small enterprises to set up online stores, transport their goods and receive payments. Although entrepreneurs in developing countries can sell online by accessing these services, most are...

Micro, small and medium-sized enterprises in Africa can tackle e-commerce barriers such as formalization, e-payments and delivery by joining forces through collaborative business models. This paper examines the pros and cons of three models – associations, consortiums and cooperatives – and...

This joint ITC-Alibaba publication reviews the context of e-commerce development in China and identifies what is needed for foreign firms to enter the market.China's cross-border e-commerce has been growing rapidly in recent years. This development has brought new and innovative ways to access...

Digitalization and the rise of the platform economy are rapidly changing the way in which firms do business. A strong business ecosystem is necessary to manage this change. This year’s SME Competitiveness Outlook tells how to build it.The report combines data analysis, academic insights, thought...

Digitalization and the rise of the platform economy are rapidly changing the way in which firms do business. A strong business ecosystem is necessary to manage this change. This year’s SME Competitiveness Outlook tells how to build it.The report combines data analysis, academic insights, thought...

This first ITC e-commerce survey provides valuable insights that will allow countries to shape policies and practices that address the real business needs on the ground. To ensure that micro, small and medium-sized enterprises (MSMEs) can benefit from e-commerce, they need better access to...

La digitalización y el auge de la economía de plataformas están cambiando rápidamente la forma en la que las empresas hacen negocios. Es necesario un ecosistema empresarial fuerte para gestionar este cambio. El informe Perspectivas de competitividad de las PYMES de este año explica cómo...

Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market...

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