New #ITCbooks: Promoting SME Competitiveness in Africa: Data for de-risking investment (en)
Most investors seek information about local suppliers before making decisions to invest. This report uses ITC data on small and medium-sized enterprise (SME) competitiveness at macro, meso and micro-level to de-risk investment decisions.
Survey results show: high-tech potential among youth, with two-thirds of IT firms run by youth in the Gambia; fast logistics development making a difference, with two-thirds of Moroccan SMEs rating quality as high; export certification importance, with more than 25% of companies in French-speaking African countries meeting international standards; and a financial literacy role for institutions, with Nigerian SMEs holding a bank account understanding loan applications better than non-account owners.
Click here to download the New #ITCbooks: Promoting SME Competitiveness in Africa: Data for de-risking investment