Publication

Promoting SME competitiveness in the Gambia

Through innovation, the Gambia’s young entrepreneurs can contribute significantly to the country’s growth. This is the key message emerging from Gambian firms that participated in the ITC Competitiveness Survey.

The survey addressed youth recruitment and the occupational skills gap in the Gambia as part of its analysis. Results reveal that young entrepreneurs fare well in information and communications technology and intellectual property. They lack basic assistance in areas such as international certification and access to finance. In addition, stronger links between the private sector and educational institutions can help to reduce the skills gap.