Lebanon - E-commerce for women entrepreneurs

The
"Lebanon - E-commerce for women-led businesses" project aims to
use e-commerce as a means to alleviate some of the constraints that women
entrepreneurs in Lebanon face. Its goal is to help Lebanese women
entrepreneurs to market their products through e-commerce while training
e-commerce advisers to provide face-to-face personalized consulting services to
women entrepreneurs. 

For women's businesses being smaller than men's and
less internationalized, e-commerce can potentially provide an opportunity to
facilitate female SMEs' access to markets. COVID-19-related business closures
challenge traditional retail business models, and e-commerce offers a way to
maintain or even increase sales and market reach for struggling businesses.

This project is funded by the "Women
Entrepreneurs Finance Initiative" of the World Bank and implemented by the
International Trade Center, Investment Development Authority of Lebanon (IDAL)
and Flat6Labs Beirut.