E-Commerce Training Programme for coaches in Vietnam

The
International Trade Centre (ITC) is a joint agency of the United Nations and
the World Trade Organization supporting the internationalization of small and
medium-sized enterprises (SMEs). Its joint mandate combines a focus on
expanding trade opportunities with the aim of fostering sustainable
development. The Trade for Sustainable Development (T4SD) Programme
has established a T4SD Hub in Vietnam to support Vietnamese SMEs to implement
more sustainable business practices and access foreign markets.



The
e-commerce training programme
for coaches, which is implemented by the ITC e-commerce programme ecomConnect,
is part of the T4SD Hub component Positioning sustainable products
in the international market. The
e-commerce training programme
has been designed to help
15 Vietnamese SMEs in the handicraft sector to sell their products to European
and US customers through an international online marketplace.